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12 Driving Forces

12 Driving Forces is an assessment that measures why a person does what they do; it defines and identifies what motivates people. It measures the motivation (and strength) behind behaviors, using 6 different motivators.

Those motivators are Knowledge, Utility, Surroundings, Others, Power, and Methodologies. These 6 motivators are each divided into two distinct ways of measuring each factor. Based on a continuum, these 12 drivers make up a person’s cluster of Driving Forces.

12 Driving Forces Reveals the Passion Behind the Person by Measuring Key Motivators

Utilizing the 12 Driving Forces assessment will help your organization with:

Personal development

Performance improvement

Career motivation

Strategic planning


Coaching and advancement

12 Driving Forces is a valuable assessment at every level of an organization, from entry-level workers to executives. By uncovering motivation in the workplace, your team can take their productivity and development to the next level.
12 Driving Forces is the key to unlocking understanding within yourself and your team. The only way to motivate an employee is to create an employee experience that is rewarding to them and addresses their primary Drivers, and 12 Driving Forces will let you do exactly that by answering the question, ‘Why do you do what you do?’
Rick Bowers
– Rick Bowers, President, TTI SI North America

If you want to learn more about using 12 Driving Forces and key motivators to reveal human potential in your organization, TTI SI is here to help.

Get the information you need to move forward, contact us today!